Why Local Businesses are Shifting Towards an Audience-First Mindset

Description

JOIN US TO DISCOVER HOW YOU CAN REACH YOUR CUSTOMERS WITH MINIMAL WASTE THROUGH AUDIENCE-BASED BUYING On this Ask the Experts webinar, we’ll talk with VAB’s Executive Vice President Danielle DeLauro about how through audience-based buying you can target your ideal customers with minimal waste, ensuring every dollar spent is maximized. Through real-world examples, you’ll learn what audience-based buying is, why it has quickly gained momentum and the upside it has generated for local businesses.